A company’s revolution starts with great people

Few brands become iconic. While companies often boast about their longevity, past success does not ensure future success. We’ve seen the result of those who try to live in the past. So why do well-established businesses fail or falter?


History matters. It does. Experience lends itself to strength and resilience. But too often a company, not the people, is used to qualify a product or service. Long-lived companies are dynamic. They start with great people.

Steve Jobs co-founded Apple Computer in 1976, but in 1985 he was fired. The company continued – and struggled – until he returned in 1996 to give us the iPod, iPhone and iPad. And even Jobs admitted, “No major work that I have been involved with has been work that can be done by a single person or two people, or even three or four people.”

The same is true at Master Power Transmission. Over our 100-year history, the company has changed its culture and evolved under new leadership. In fact, last year Master PT added many people including new manufacturing engineers, Vada Cleeter (pictured above) and Tim Nelson.

“Tim and Vada are terrific additions to our team,” said Michael Cinquemani, president of Master PT. “They are two passionate individuals who will help us continue to lead within our industry. Our ability to innovate new products and processes hinges on great people like Vada and Tim.”

Get to know Nelson and Cleeter by watching this short video.